It all started with a thought: what if you could wear what you feel?
As a kid, I was obsessed with customised t-shirts. Not just the graphics - but the vibe. Something about turning your thoughts into threads felt powerful. That’s the idea that stitched together Awara Bacha.

The name? Oh, it’s personal.
Back in 2016, Awara Bacha was just my Instagram username - a name my friends and fam playfully gave me. It stuck. I loved how it sounded - wild, raw, real. When I bought the domain in December 2020 (on pure instinct), I didn’t know where it would lead. I just knew it meant something.

Cut to the job hustle:
Armed with a marketing background, I was working in customer support, endlessly scrolling through job listings, wondering if this was it. But somewhere deep down, the “Plan B” (aka start a brand) wouldn’t stop tugging at me.

Then life happened.
In April 2021, I lost my father. It shook everything. But I’d spoken to him about Awara Bacha, and holding onto that dream gave me purpose. I built slowly - learning about sourcing, fabric, costs, design, even website dev—while still doing my job.

By September, we’d sold 100+ tees. In November, we dropped our hoodies. December blew up. By Jan, we crossed 1,000 pieces. All while juggling life, grief, and Google Sheets.

I quit my job in April 2022. No safety net. Just belief.

Since then, we’ve hit Amazon, Flipkart, Website - and in 2025, we’re finally going B2C. Straight to you. No filters. No fluff. Just killer quality and creativity.

Awara Bacha isn’t just about clothes. It’s about wearing your story, owning your chaos, and standing out without trying too hard.

From a nickname to a movement - we’re just getting started.
And if you’re a little wild at heart, welcome to the gang.